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Bowen Craggs are trusted, independent experts in global corporate communications

Founded in 2002 and based in London and New York, we help senior communicators at Fortune 500, FTSE100 and global-listed companies measure and improve their corporate digital channels 

We help you save time, avoid costly mistakes, and continuously improve performance 

Find out how we can help

1

Our Services

We have been advising corporate digital communicators for more than 20 years

Benchmark and improve

Measure your corporate digital channels – web design, navigation, social media, content, messaging, and how well you serve investors, journalists, jobseekers, employees, customers and all other target audiences. Compare yourself against global peers. Spot strengths, and address weaknesses

 

 

Find out more about Benchmarking

Understand your visitors

Most website data analytics tell you how many people are coming to your website but not who they are, why they are visiting and what they liked and disliked. We run surveys on the corporate websites of many of the world's biggest companies and have amassed over 1.6 million responses over 15 years, to provide actionable insights into what visitors really want

 

Find out more about Visitor Research

Insight-led consultancy

Deep dives, bespoke consultancy, reputation analysis, and reacting to the changing communications landscape: we provide expert advice when you need it most, saving time and resources 

 

 

 

  

   

Find out more about Consultancy

Cutting Through

The podcast for corporate digital communicators

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Episode 6. Tell another one: New trends in corporate storytelling

Jonathan Holt. Jonathan is a white man with snort dark blonde hair. He is wearing a light collared shirt. Jonathan Holt | 13 May 2025

What’s the point of stories and editorial on your corporate website and social media channels in 2025? Do your audiences really want this kind of content, and if so, which groups should you focus on? Find the answers to these questions and more in this episode of Cutting Through.

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Episode 5. The changing state of search

Jonathan Holt. Jonathan is a white man with snort dark blonde hair. He is wearing a light collared shirt. Jonathan Holt | 26 Mar 2025

From Google’s AI Overviews to ChatGPT and DeepSeek, generative AI search tools are transforming how people get information about your company – and everything else. This episode of Cutting Through explores what this really means, and how corporate digital communicators should respond.  

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Episode 4. A new era for corporate social media?

Jonathan Holt. Jonathan is a white man with snort dark blonde hair. He is wearing a light collared shirt. Jonathan Holt | 11 Feb 2025

From Instagram and TikTok to X and LinkedIn, social media platforms are more influential – and yet more volatile – than ever. In this episode of the podcast, we explore how corporate digital communicators can navigate uncertainty and harness social channels to cut through.  

Podcast episodes

Do you take corporate digital communications seriously? Our clients do

The Corporate Digital Communications Index

When you are managing your company's web and social media channels, it can be difficult to know if you are doing a good job.

How do you measure success? What does a good corporate website look like? What does the best look like? How do you compare to others in your sector and beyond?

Bowen Craggs has been reviewing the corporate digital channels of the world’s largest companies for more than 20 years using our ever evolving benchmarking methodology.  

We identify the latest trends, best practice and innovations to give clients the information they need to excel online.

Download the Index Snapshot
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New from Our thinking

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Cutting through on corporate social media

A white ampersand in a grey roundel. This team member has requested that we do not share their face online. Caterina Sorenti | 17 Jun 2025

Make it count on your social channels. Following a Bowen Craggs Club event, Caterina Sorenti examines what leading brands are doing differently to stand out in audience feeds.

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ESG Under Fire: how to talk about sustainability without wrecking your reputation

Mary Austin is a young white woman with long fair hair and a nose ring. She is smiling. Mary Austin Harrelson | 13 Jun 2025

In this polarised era, Mary Austin Harrelson explains how to talk about ESG and sustainability in a credible way.

sustainability regulations club event thumbnail

Demystifying CSRD: what the new rules really mean for corporate communicators

A white ampersand in a grey roundel. This team member has requested that we do not share their face online. Caterina Sorenti | 05 Jun 2025

Caterina Sorenti shares six takeaways from our Club event with reporting expert Janice Lingwood.

Read all our latest articles

Bowen Craggs are trusted, independent experts in global corporate communications

Founded in 2002 and based in London and New York, we help senior communicators at Fortune 500, FTSE100 and global-listed companies measure and improve their corporate digital channels 

We help you save time, avoid costly mistakes, and continuously improve performance (H3, currently/top H2)

Find out how we can help

1

Our Services

We have been advising corporate digital communicators for more than 20 years

Benchmark and improve

We measure how effectively your corporate digital channels serve key audiences, including: 

  • Investors
  • Journalists
  • Jobseekers
  • Employees
  • Customers 

We also look at web design, navigation, content, messaging and social media to identify your strengths, weaknesses and benchmark you against global peers

Find out more

Understand your visitors

Most website data analytics tell you how many people are coming to your website but not who they are, why they are visiting and what they liked and disliked. We run surveys on the corporate websites of many of the world's biggest companies and have amassed over 1.6 million responses over 15 years, to provide actionable insights into what visitors really want

 

Find out more

Insight-led consultancy

Deep dives, bespoke consultancy, reputation analysis, and reacting to the changing communications landscape: we provide expert advice when you need it most, saving time and resources 

 

Find out more